EN IT
We create digital spaces that feel seamless to navigate, connect with your audience, and make a lasting impression.
Currently booking October projects
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Crafting Websites and Brand Identities that drive action

Let's connect
desia lab
  • 6 years growing global organic visibility at HelloFresh across 10+ markets
  • Built websites on platforms like Tilda, Framer, WordPress, Contentful, Shopify
  • Collaborated with small to mid-sized businesses in wellness, nutrition, health, sports, and creative arts
  • Design with a focus on user experience & turning visitors into clients
Some bits about my background
The heart and mind behind your project
Discover more about my journey
Hi, I’m Chiara! Desia Lab is the place where my love for creativity and background in marketing and strategy meet.

Step into my digital home

Whether you’re starting fresh or reimagining your brand online, every project is crafted with your goals at heart.
➤ Find out more about our SEO package

Search Engine Optimization & Tracking

Future-proof SEO and data-driven insights so your brand gets seen and keeps growing — by humans and search engines alike.
➤ Find out more about our Brand package
Strategic, thoughtful Brand identities that connect with your audience and foster loyalty through meaningful design.

Brand Identity
& Strategy

Custom websites that blend personality with performance — designed to work smoothly, rank well, and stand out online.
➤ Find out more about our Web Design package

Web Design
& Development

CMS migration
I offer tailored Web Design, Brand & SEO services that help brands stand out and connect meaningfully.

Here’s how I can support you

I want to know more

A collaborative process, step by step

From first connection to final launch, we’ll move through five steps that will turn your vision into a website that feels truly yours.
/01
Connect
Every project starts with a hello. Once you inquire, you’ll fill out a short form so I can get to know you, your brand, and what you’re dreaming up.

I’ll be in touch soon after to book our first chat and talk through what’s next.

Feel free to take a peek at the packages I offer to get a feel for what’s possible before we connect here.
/02
Discovery Call
Think of this as coffee with a creative friend (bring your favorite drink!). We’ll chat about your goals, your vision, and what’s on your wishlist.

This is a free, no-pressure call where we get to know each other and see if we’re the right fit.

If it feels like a match, I’ll take a week to craft your tailored strategy before we meet again.
/03
Strategy & Proposal
This is where ideas turn into a clear plan.
I’ll research your competitors, see how your brand shows up online, set a visual direction, and map out the site structure so it works for both people and search engines.

We’ll then meet for a strategy call, where I’ll walk you through the proposal — timeline, investment, and deliverables — so you know exactly what to expect.

Timeline: 1 week
/04
Design & Build
Here’s where your project comes to life.
I’ll design and refine with strategy at the core, sharing drafts for your feedback along the way.
Together, we’ll shape something that feels fully aligned with your brand.

Timelines:
  • Website revamp: 3–4 weeks
  • New website build: 5–6 weeks
  • Brand Identity: 1–2 weeks
  • Advanced SEO: 1–2 weeks (or monthly collaboration)
/05
Launch & Support
When everything feels just right, it’s go time!
I’ll launch your project with care, make sure all the details are polished, and guide you through managing it confidently on your own.

Plus, you’ll have me by your side with a month of support after launch (and the option for ongoing help if you’d like).
CMS migration
I am ready to talk
Crafted a cozy, human-centered website to guide visitors seamlessly from discovery to booking
Flow Child — Yoga, sound & creative PRACTICES
UX/UI
Visual design
Multilingual setup
Dynamic booking system
Custom JS development
I translated Flow Child’s brand identity into a cohesive design. I integrated the brand’s visuals into intuitive layouts, then focused on streamlined navigation and subtle interactions to guide visitors from discovery to booking and foster a genuine sense of belonging.
SEO strategy
Competitor analysis
Site revamp
Multilingual setup
Brand identity
UX/UI
Theoreo Srl — metabolomic solutions
Redesigned a 10+ page website to strengthen online authority and expand global reach
I revamped Theoreo’s online presence by redesigning their site to communicate expertise and credibility.
After auditing the previous site and benchmarking competitors on the SERP, I crafted a clean, professional layout with intuitive navigation and multilingual setup to expand their global reach.
I translated Dr. Chiara D’Antonio’s nutrition practice into a unified brand and responsive site. I crafted her color palette, typography and illustrations, then focused on intuitive navigation, SEO-optimized content, an integrated booking workflow, and an interactive nutrition quiz to turn visitors into clients.
Custom quiz creation
Booking system integration
Brand Identity
Visual design
UX/UI
Chiara D’Antonio Nutrizionista — NUTRITIONIST PRACTICE
Ideated a cohesive Brand Identity & website to showcase expertise and drive bookings
Redesigned a website with unified branding and intuitive booking to engage diverse audiences
Nei Piedi La Verità — reflexology & tao
Custom booking system
Brand identity
E-commerce integration
Site revamp
Local SEO
SEO strategy
I refined Nei Piedi La Verità’s online presence with a unified brand and responsive design.
I refreshed the visual identity, streamlined navigation, and implemented seamless booking and e-commerce flows —making it effortless for professionals, workshop participants, and private clients to discover and engage.

Featured projects

A look at some of the brands I’ve partnered with — each designed to capture their unique story and guide users with ease.

Frequently Asked Questions:
Web Design, Branding, and SEO Services

Find clear answers about my process, what’s included in each service, and how I support businesses with web design, branding, and SEO — so you know exactly what to expect before we start.